Ulta occupies about 10,000 square feet of space in the new 25,000 square-foot Dawley space dubbed the Dawley Apex because it’s at the north end of the retail center.
The project took about two years to come to fruition and involved collaboration with Raquel Blount of Lloyd Companies, the developer and property manager for Dawley Farm Village.
“This is a highly sought-after retailer, and we’ve been working with them for several years,” Raquel Blount said. “Sioux Falls has already shown it loves Ulta, and we know the Dawley shopper is going to love the convenience of shopping there closer to home.”
Bringing in retailers that cater to female shoppers helps bring in more specialty retail, she added.
“When you have services and shops that appeal to a similar shopper, they feed off each other. We’re very excited to see this deal come together.”
The Dawley Apex project successfully wrapped up at the end of 2019.